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Featured in Harper’s Bazaar and at the Contemporary Muslim Fashion exhibit at the Smithsonian Design Museum in New York City.
‘A well-researched and tender portrait of the politics and people behind a movement.’ — A Harper’s Bazaar Essential Fashion Book (2020)
Modest fashion has been gaining momentum in the mainstream global fashion industry over the past half-decade and is now a multi-billion-dollar retail sector. This book speaks to the various personalities and companies who have helped shape the modest fashion industry into such a significant retail sector, while also exploring the controversies that lie at the heart of the movement, such as one pressing question: even if it covers the skin but is flamboyant, modelled with the purpose of attracting attention, and publicly promoted on social media, can fashion truly be modest?
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